Investoor & Operatoor

Month: January 2014

  • Mobile shopping apps and the consumer’s time budget

    A study of the free shopping apps in the Android Play store shows that the most popular apps fall into the broad categories that one would reasonably expect without pushing the limits of imagination: pure play e-commerce, brick-and-mortar retailer apps, coupons & deals, utilities (shopping lists, product scans, loyalty storage) and rewards for shopping behavior […]

  • Simple and smart

    I was perusing MasterCard’s merchant support site, located here: MasterCard Merchant Rules. There are a number of documents linked from that site, including “MasterCard Rules”, which is 326 pages long. That document opens with “MasterCard Standards” which reads: MasterCard is dedicated to making payments safe, simple and smart. We have a set of standards (“the Standards”) in support […]